Brand packaging is a company's quality, reputation and a window that reflects the overall image. It can not only demonstrate the enterprise spirit, operating characteristics and service concepts, but also bring more emotional enjoyment and convenience to consumers. In the past, people used to have such a concept in consumer consciousness: The biggest advantage of large-packaged products is that the price is lower. Because the same product is a large package, it costs less to pack into smaller packages. However, when used, it can cause people to worry about deterioration caused by poor sealing. As a result, some companies have launched a clip-type chain when branding packaging, or they can pack new creative ideas with tight closures. For example, in recent years, exquisite and compact chocolate single packs popular overseas have enabled consumers to eat in batches without fear of deterioration. At the same time, parents can also control the amount of food consumed by their children. Such packaging designed for consumers' needs, Widely welcomed by everyone.
Nowadays, what many consumers love is not only the quality and function of the product. For them, the brand image, special style, and the novel design and unique creativity of the packaging are also the main factors in purchasing the product. The image design of brand packaging is a very important factor. The shape, content, individualized logo, and color collocation are more and more concerned by consumers. In recent years, due to more and more advances in the technology of printing and color spraying, the packaging colors of products have become more abundant and varied, and even appear to change the packaging of colors as they wish. This kind of personalized packaging that caters to the development of fashion and hot pursuit meets the tastes of consumers, especially young consumers, in seeking innovation and change. As a result, companies have actively used the personalized packaging quality, image, trends, and rich imagination of the sense of the times to position it, and quickly achieved market success.
Our business scope is centered on the corporate image, with planning, design, promotion as the core; mainly including corporate logo design, VI system design, institutional annual report, product catalog, art album, promotional posters, posters and graphic design of graphic ads. , production and printing, as well as related to the exhibition, business environment design company adhere to the "integrity + professional = win-win" business direction, to absorb the latest concepts of domestic and foreign counterparts, integrate years of business experience, professional and standardized manner, honest, Efficient service.
In the aspect of corporate image, Meiyi adheres to the core concept of “integrating corporate resources and disseminating unique price-based products†and re-examines the company’s social mission in a strategic perspective. It adheres to the principles of corporate vision management and behavioral management. For enterprises to create a complete image of the power system.
Source: New Realm in China