World Cup marketing kicks off Hisense launches 80-inch laser TV staking
China Economic Weekly-Economic News (Reporter Hou Wei) On May 17, 2018 Russia World Cup official sponsor Hisense launched a new 80-inch L5 laser TV in Beijing, with a price of less than 20,000 yuan and a visual experience. It lowered the price and size of the large-screen TV into the ordinary family. On the occasion of the upcoming World Cup, the revolution of the Chinese family living room TV was officially launched.
Technology changes life. For a long time, there are two difficulties in restricting the widespread use of laser TV. One is brightness and the other is price. Hisense's latest L5 laser TV solves both of these pain points. This laser TV is impressive in terms of brightness, with a brightness of up to 400 nits in front of the screen, and is equipped with the original Danish DNP high-gain anti-light hard screen, which can be rendered regardless of the light source. Clear picture, it can be said that it is a really large screen TV that can be enjoyed without curtains. Moreover, its color gamut coverage is as high as 116%, the color is bright and vivid, because it is a reflective light source, comfortable and not glaring, so even if the size is up to 80 inches, but only 3 meters of line of sight can be, which greatly reduces the size of the large screen TV on the size of the family and living room, especially the price dropped to 19999 yuan, is the real "replacement preferred."
The Russian World Cup is about to start, people's demand for large-screen high-definition smart TV will continue to break out. Hisense L5 laser TV is greatly reducing the price and the threshold of the apartment. At the same time, its new VIDAAAI system has automatic sports mode and star recognition, and a wonderful moment. Screenshot sharing and other functions can be said to be a "watching artifact". The industry generally believes that the strength and super cost-effectiveness of this TV has exposed Hisense's ambition to fully harvest the large-screen TV market of more than 65 inches. This price will also completely stir the entire large-screen TV market.
The big screen player has won the world, and Hisense TV, which has the largest market share in China for 14 consecutive years, has performed particularly well in the big screen and super large screen TV market. IHS data shows that Hisense TV's global average shipment size reached 47.3 inches in 2017, surpassing Sony's first place in the world. In the first quarter of this year, Hisense Laser TV has a market share of 42.7% in 80-inch and above. With L5 Popular new products and the world's first truly dual-color 4K laser TV L7, Hisense will harvest more market share in the big-screen smart market, and lead the laser TV to become the mainstream choice while subverting the living environment of thousands of families. .
The launch of Hisense L5 laser TV will truly open the trend of large-scale replacement of Chinese home TV. Over the years, from CRT TVs, LCD TVs, OLED TVs to laser TVs, technology has been continuously upgraded, and Chinese families have also ushered in a wave of TV replacements, and the hunger for big-screen TVs is getting higher and higher.
In 2017, the market continued to heat up, and many companies joined the laser TV camp. Many companies have launched new laser TV products. The industry expects that 2018 will be the year of laser TV explosion. In the first quarter of this year, with the LCD TV market down 14.9% year-on-year, laser TVs rose by 182.9%. With the continuous research and innovation of laser TV technology by leading companies such as Hisense, laser TV will redefine the living room TV. A better and more powerful big-screen viewing experience is bringing more and more families.
Hisense is the first company in the industry to propose the concept of laser TV, and the first company to bring laser TV products to market. "Laser TV is not about saying that anyone who wants to do it can be a team, and it can be made in one or two or two years. It is possible to make a prototype, but it is difficult to industrialize like TV." Hisense Laser Display Co., Ltd. General Manager Liu Xianrong introduced that Hisense has deployed laser display technology from 2007 and released the world's first laser TV in 2014. "In the middle of the seven years, it is only seven years that can't be entered. It is very difficult for the average company to do it." Deeply showing the technology for dozens of years, the key change in the TV revolutionary revolution, Hisense firmly Taking laser TV as the next-generation mainstream display technology route, and devoted 11 years of painstaking research and exploration. "Hisense knows TV too much. We have transferred the experience and technology accumulation of TV to laser TV for so many years, which makes us more advantageous than other cross-border manufacturers." Deputy Director of Laser Display R&D Department of Hisense Laser Display Co., Ltd. Zhong Qiang said.
In less than a month before the World Cup, marketing has already begun. Chinese companies such as Hisense, Mengniu, Anheuser-Busch InBev and Wuliangye have begun to build momentum. “Top-level event marketing†has become a must for Chinese brand globalization. The road, the results, we will wait and see!
Add a twist to an ordinary space with the beautiful Paper Door Curtains. They are affordable ways to add color , character and style to your space . They are perfect for homes , offices , restaurants , bars and a wide variety of retail spaces . You can see them as wall arts or as window treatments .
Door Fly Curtain,Front Door Curtains,Paper Door Curtain,Front Door Window Curtains
Shandong Guyi Crafts Co.,Ltd , https://www.guyicraftscn.com