Snowboarding, a winter sport originated in the United States, has made many people who want to try out of sight because of its high difficulty and certain dangers. In recent years, with the popularity of skiing in China, more and more people have joined the “big army†of snowboarding. Snowboarding has gradually become "massive" by niche projects.
Snowboarding originated in the United States in the mid 1960s and its production was related to surfing. In China, snowboarding is regarded as an out-of-the-way exotic. Although snowboarding and badminton sports are still relatively small compared to the past few years, compared with several years ago, snowboard lanes on major ski resorts are significantly more numerous. Ski lovers. "China's first snowboarder" Wang Lei believes that the sport has achieved results in more than ten years of development in China compared to the difficulties in the initial stage. Wang Lei bluntly stated, “Compared with the history of 40-year-old veneer abroad, China’s snowboarding has grown rapidly, and the gap between us is becoming shorter and shorter. Snowboarding is a skillful project that is particularly suitable for Chinese people. Like gymnastics and acrobatics."
The number of people who are engaged in single-board sports is constantly increasing. In Yongfan Sports Products Sales Co., Ltd., Yong Yong has a more intuitive experience: In this snow season, the sales of ski equipment in his store has increased by more than 30% year-on-year, including The growth of equipment accounts for a large proportion. “Snowboarding is developing rapidly. At present, the number of people skating in China and double boards is almost the same, and the group of snowboarding is younger.†Yong Yong believes that the so-called ski danger is a concept a few years ago. The correct ski hazard is not high, and its appeal to the public is far greater than the degree of danger.
The more expensive equipment is also one of the reasons why snowboarding has become a niche sport: a snowboard is between 3000-5000 yuan, and the holder, shoes, and snow mirror are all more than 1,000 yuan each. It also requires helmets, snow clothes, and protective equipment. , In this way, if the complete equipment is fully equipped at least 10,000 yuan. For ordinary families, this expenditure is not a small expenditure. In spite of this, more and more people in our province have already abandoned the old concept of “cat winter†in the winter and chose to go skiing in a world of silver clothes, and experience the enjoyment and happiness that sports bring to people, and this time The veneer world championship held in Yabuli has increased the proportion of single-board enthusiasts among skiers.
“Holding high-level competitions will promote single-board sports. However, for project development, it is more important to promote popularization and to help the rapid development of the primary market.†Yong Yong said. At present, more and more famous snowboarding champions have also joined the promotion of the project. In the interview, Cai Xuetong, champion of the U-Sports World Cup in 2011, said in an interview: “There are more and more children playing snowboarding now. I hope We can achieve good results to better promote this project." "Western athletes see it as a game and get happiness from it. I especially hope that more young people can learn about and get in contact with snowboarding. Let this sport be held in China. Hot up." This is also the wish of Zhang Yiwei, a snowboarding star.
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