Li Yanhong first analyzed "Baidu's brain". Does Baidu, which moves toward artificial intelligence, tell a good story?
Artificial intelligence becomes a new story of Baidu.
It is also considered to be the only one
The chips that can be promoted.
Text | Song Changle
Three years ago, Baidu first proposed the "Baidu brain" concept. Today, at Baidu World Congress, Li Yanhong's exhaustive introduction to the "Baidu brain" achievement is an ironclay to make everyone believe that Baidu is already an artificial intelligence. the company.
From the pride in bidding, it is not until now that the cry does not mention advertising; from the hemophilia bar, Wei Zexi incident broke out one after another, was netizens spray their brainless, and now strong launch Baidu brain. Whether cloud services, unmanned vehicles, takeaways, financial services, etc., Baidu has been described as inextricably linked with artificial intelligence.
This time, it can be completely understood that after Baidu experienced a year of water reversal, Li Yanhong announced for his own name, perhaps in the eyes of Li Yanhong, the story of artificial intelligence can impress Wall Street and investors.
The reason why this is said is evidence. On July 28, Baidu announced the unaudited financial data for Q2 2016. The financial report showed that Q2 Baidu's revenue and net profit were 18.264 billion yuan and 2.403 billion yuan respectively, and revenue increased by 10.2% year-on-year, and net profit dropped by 26.1%, down 34.1% year-on-year. %.
In the conference after the publication of the financial report, Robin Li was only able to take over the traditional search business. He immediately emphasized Baidu’s plan for artificial intelligence and its imminent value:
""Baidu's brain not only enables core search services, but also creates new opportunities for different areas, such as finance. Baidu sees great potential in education credit, online banking, and Internet insurance. Dudu's virtual assistant will use voice recognition applications." In service, self-driving cars will change the transportation industry."
Baidu Q2 financial report released, also happens to catch up with the Wei Zexi incident, some industry commentators are the aftermath of the Wei Zexi incident. However, in fact, a single event does not lead to the performance of such a financial report in the short term. Rather, it is a series of rectification measures forced by Baidu to form a collateral effect, at the expense of short-term revenue and net profit.
From the policy level, the Interim Measures for the Administration of Internet Advertising promulgated by the State Administration for Industry and Commerce and the “Regulations on the Administration of Internet Information Search Services†issued by the Network Information Office have imposed restrictions on Baidu’s search business.
Among them, the Interim Measures for the Administration of Internet Advertising clearly specifies that paid search belongs to the category of advertisements. The Regulations for the Administration of Internet Information Search Services requires search service providers to establish a sound information security management system.
In addition, Baidu was investigated by the Internet Information Service at least three times. As an important part of its advertising revenue, Baidu had to terminate its cooperation with some medical institutions and make the word “business promotion†more obvious. Baidu was even direct. Announced a complete stop to sell it.
The pressure from the government, the resistance of users, and the questioning of the capital market... Baidu had to admit that the original business model had drawbacks, and it was very likely that it had touched the ceiling and changed the business model.
Artificial intelligence, a new story of Baidu, is also considered to be the only bargaining chip that can be advertised.
At today’s Baidu conference, Li Yanhong introduced Baidu’s brain in detail in terms of algorithms, computing power, and big data, and claimed that the speech recognition of Baidu’s brain has reached the second generation, and the accuracy of Baidu’s speech recognition can reach 97%. Has exceeded the ability of human speech recognition. At the same time, a video showing the use of emotional speech synthesis to restore Leslie Cheung’s voice was also presented on site.
As a Baidu chief scientist, Wu Enda also stated in his speech that Baidu is an artificial intelligence company. The core of Baidu artificial intelligence is machine learning technology. It will also export artificial intelligence technology this year to help third-party industries achieve industry upgrading.
Wu Enda believes that the core technology of Baidu's machine learning lies in the capabilities of natural language processing, image and video understanding, and will launch applications and open platforms based on this.
The implication is that Baidu not only has to develop artificial intelligence algorithms on its own, but also has to do with all artificial intelligence companies.
In fact, according to CBinsights data, the Q2 artificial intelligence company's financing amount reached a record high in 2016, and a batch of USD 100 million investment/mergers and acquisitions emerged. The total financing amount is expected to increase by 76% year-on-year. In addition, among the companies that have invested in the field of artificial intelligence in the world, the five businesses ranked in quotas are: machine learning, intelligent robots, computer vision, machine learning, and video content recognition.
This shows that there is great potential in the field of artificial intelligence. From this perspective, Baidu artificial intelligence can not be underestimated gambling, maybe it pressure on the entrance of artificial intelligence, the formation of an ecological circle derived from artificial intelligence.
So, Baidu has turned to artificial intelligence. What does it rely on? Capital, talent, technology reserves? Of these three factors, Baidu does not seem to lack, but also has great advantages. In particular, as a technology-driven company itself, Baidu spent a total of 28.135 billion R&D expenditures between Q1 2012 and Q2 2016.
However, when we talk about artificial intelligence, we have to take Google out with Baidu PK. When we communicate with some experts in the field of artificial intelligence, they all agreed that Baidu’s layout in artificial intelligence is worth looking forward to, but it wants to catch up. Giants such as Google and Microsoft are full of challenges and they are quite difficult.
For example, according to the introduction of Li Yanhong, Baidu's four major functions of the brain: speech capabilities (speech synthesis, speech recognition), image capabilities, natural language processing capabilities and user portraits.
In fact, Baidu's four major capabilities in the future represent global precedents, and their research data is more in-depth than Baidu's.
In addition, taking Baidu unmanned vehicles as a whole, it was 6 years late than Google’s unmanned vehicle began to test, and the road test data was even less of a surprise than Google’s, but Baidu still shouted for three years of commercial use. The slogan of mass production for five years, and the next step is to promote driverless cars to more than a dozen cities across the country.
In summary, Google's play in artificial intelligence is slow and steady, while Baidu is fast and aggressive. It seems that Baidu really needs to create a new story around artificial intelligence.
However, the premise is still to avoid accidents. Unless, Li Yanhong's abacus is intended to use a driverless car for delivery? After all, Li Yanhong once stated clearly that the takeaway is also very technical.
Source: 36æ°ª
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