The vegan sneakers with no market price tell you that "environmentally friendly" means expensive

German designer sneaker brand nat-2 has collaborated with designer Nina Fabert of vegetarian material company Zvnder to launch an environmentally friendly "fungal shoe".

The material that looks and feels close to "mushroom skin" is microfiber suede made of fungus, ecological cotton, recycled plastic bottles and other materials, and natural cork and rubber are used for the insole and sole.


This earth tone sneaker is made by a small Italian family workshop. The nat-2 website describes it as having a retro look and incredibly soft. In addition to organic and chemical-free addition, it also has the characteristics of anti-corrosion and anti-microbial growth.

It takes a manufacturer two years from production to production. In order to test the stability of the material, another one year of product testing is required. nat-2 does not officially sell these shoes, but the price of another vegan shoe on the website is 430 US dollars.

Two years ago, nat-2 had developed the world's first vegan wooden sneaker, with a wood fiber content of up to 90%. It is said that the wood includes ash, birch, maple, tulip, walnut, cherry, elm, beech ... these woods are obtained from exclusive plantation areas and then shipped to Italy for high-tech treatment.




Vegetarian material company Zvnder has produced a series of mushroom skin products, including hats, straps and wallets

For now, it is difficult to say that nat-2 vegan materials have become a business. The high cost and long production cycle determine that its market is very limited, but "even the glue that glues the soles does not contain any animal ingredients The concept of "will indeed make some target consumer groups pay."

Some people even joked about whether nat-2 will launch gluten-free shoes in the future? nat-2 The boss is still thinking carefully and replied that it will not temporarily, unless someone wants to eat the shoes.

The demand for sustainable products will increase in the future. Although at the moment, many small manufacturers' products are still considered niche and even surprising. But large companies such as Adidas have also joined in. Last fiscal year Adidas sold more than 1 million pairs of sports shoes made of marine plastic waste.

Source of the picture: adweek

Reprinted by: Curiosity Daily

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