Los Angeles, USA (November 20, 2012) - Early in the morning, Los Angeles woke up in color rhythms and the city was brightened with bright green paint, posters and colorful streamers. Selena Gomez, an actor, singer and designer, leads a group of young and energetic people who take to the streets by surprise, releasing the most lively fashion glamor to celebrate her adidas NEO Label coming soon in 2013 to work together! These weird and funny young people in a humorous way to declare adidas NEO Label this unique fresh and lively style of sports and leisure brands successfully signed Selena Gomez, as another global brand ambassador And designer, began a period of 3 years (by the end of 2015) of active cooperation. Selena Gomez will participate in a series of print media, internet, retail and outdoor activities starting from February 2013 as adidas NEO Label's new spokesperson for 2013; and since autumn and winter 2013, she will be even more Will be adidas NEO Label design youth consumers and fans favorite seasonal clothing. As a first step in delivering her personal style to her fans, she first picks out her favorite fresh adidas NEO Label. "Adidas NEO Label is a brand specifically for young people nowadays, many styles highlight the young energetic and comfortable easy to wear, is definitely my first choice for daily wear!" Selena said: "The cooperation of I mean, because adidas NEO Label has always been trendy and trendy and encourages us to be the true self, knowing how to feel confident and self-confident by wearing the right clothes It's important to me and my fans. " Selena added: "I really enjoy participating in the fashion design process, and I am fully aware of the fun at NEID Label. As the first person trying on clothes and making suggestions, I can not wait to see us I am also very excited to have my fans involved in this whole process so that they can enjoy this new journey with me! Simon Millar, vice president of sports fashion brands in China, Adidas, said: "The introduction of Selena will surely enable young people in the world, including China, to be closer to adidas NEO Label's fresh ideas and personality .adidas NEO Label Inspired by adolescent cultures - looking for excitement, adventure and unexpected surprises, we are very excited that Selena can join the adidas team and start the spring and summer of next year as a young consumer in the Chinese market, simultaneously introducing Selena as a spokesperson of NEO fresh single product, please be sure to pay close attention! Fans can watch Selena Gomez's "high jinxing" event video at http://www.youtube.com/user/adidasneolabel. To get first-hand knowledge of adidas NEO Label, learn about the new NEO dressup from Selena Gomez and your favorite 2013 items, stay tuned http://www.adidas.com/cn/neo/ Related information.