According to a previous survey by the newspaper, readers in Shenyang chose to pay more attention to whether the store can provide experiential consumption when choosing a home store. In this regard, our reporter visited a number of large home stores and found that the experiential home has become a new trend.
Selling is not furniture is the concept of life
During the visit, the reporter found that many home stores, materials merchants and even decoration companies in Shenyang have made an article around “scenario consumptionâ€. The various experience halls are more novel and fashionable. Let consumers experience the atmosphere at home in the store.
In a random interview, Mr. Li, who is buying furniture, told the reporter: “The home is going to be renovated right away, but what kind of decoration is not in the heart, come to the store to find a feeling. This style is full, Chinese style, European style. Modern minimalism, classical luxury, and give me a lot of inspiration." A store owner said that more and more consumers like Mr. Li, this requires the home store to change from a single "selling furniture" to "Selling the concept of life", with the perfect supporting services and comfortable shopping environment, allows consumers to fully enjoy the spiritual pleasure in the shopping process, and then form the consumer word of mouth of the store.
First "try on", then look at the order
When people buy clothes, they have to try on them first, and find the habit of "ordering" after feeling. In fact, household items need to find the same feeling. Whether the style is consistent or whether the decorative effect is strong or not is the problem that can be solved after the experience. The experiential home meets the consumer’s “try-on†first, and the optimistic purchase order after the order is placed, and the process of visiting the store can also be turned into A kind of enjoyment.
At the same time, the experiential home hall maximizes the customer's personalized customization, even non-professionals can also express their desired effects through the physical experience. Put a beautiful pen and book on the writing desk, and put the children's photos, school bags, etc. in the bed area of ​​the children's room. If it is not the price tag that can be seen everywhere, there will be a feeling of walking into someone's home. The public can open the cupboard and sit on the sofa on the bed to have a full-scale experience.
JIANGMEN XINXIN METAL PRODUCTS CO., LTD. , https://www.xxbbqgrills.com