IWC works with Beijing International Film Festival to pay tribute to Chinese film art

April 19, 2016 Beijing - Schaffhausen IWC joins the Beijing International Film Festival (BJIFF) for the fourth year to pay tribute to the brilliant achievements of Chinese film. Uphold the passion for the art of cinema, the Swiss watchmaker IWC hosts the movie Night of the People with the theme "Time for Love and Cinema" at the Yi An Hotel, a traditional Chinese tradition. Dinner. Films and VIPs attending the feast include famous filmmakers such as Zhou Xun and Rosamund Pike from IWC, famous Hong Kong director Andrew Lau, famous director Guan Hu and Teng Huatao, and famous movie stars Liang Jing, Tian Yuan and Ou Hao. At the gala dinner, the 94-year-old Chinese performing artist and film legend Qin Yi was awarded "IWC Outstanding Filmmaker" for her outstanding contribution to Chinese film. As the sole gift of this year's Beijing International Film Festival, IWC introduced the limited edition of the "Beijing International Film Festival 2016" (Type: IW510114) by Portofino Fino hand-wound eight-day power reserve watch, the world's limited edition 50 pieces. IWC's best friend Zhou Xun and Pei Chunhua attend the IWC 2016 Movie Night Cinema art has a long history of Haute Horlogerie: both have a long tradition of creating real works of art with the creative talents of talent and pioneer. Over the years, IWC has been working closely with a number of prestigious international film festivals, including the Tribeca Film Festival, the Zurich Film Festival, the London Film Festival , Singapore and Dubai International Film Festival. "I am deeply moved by the creativity and diversity of Chinese movies, with China having the largest movie industry in the world and uniquely different from any other movie genre in the world." As a watchmaker with a strong passion for China, IWC) is proud to be a part of Beijing International Film Festival and since its inception, Beijing International Film Festival has hoped to create a high-profile platform for the interaction between China and the international film industry and grow step by step. "Schaffhausen IWC IWC CEO Georges Kern commented. As part of the official Beijing International Film Festival event, Schaffhausen IWC held an exclusive Night of Films for the Love of Cinema movie at the Summer Palace Hotel. The Summer Palace is adjacent to the imperial gardens Summer Palace, decorated with nostalgic movie props and old photographs, paying tribute to China's rich film heritage. The dinner featured the retro Chinese style of the 1930s, with celebrities and VIPs from China and around the world attending the ceremony. Many famous guests appeared on the red carpet, including two IWC brand stars Zhou Xun and Rosamund Pike, performing artist Qin Yi, Hong Kong director Liu Weiqiang, famous director Guan Hu and Teng Huatao, famous actors Liang Jing, Tian Yuan, Wang Yaoqing, Ou Hao and model Li Danni and so on. "The royal and elegant atmosphere, the design of the theme of the movie and the integration of traditional Chinese elements have created an unforgettable night of filmmakers." International film star Zhou Xun said: "I am delighted that IWC has adopted such a unique approach to Chinese film industry tribute. "Pei Chun, Zhou Xun and Qiao Qi Si shared their passion for the film, and highly praised the Beijing International Film Festival and the international influence of Chinese film. At the dinner party, IWC solemnly promulgated the "IWC Outstanding Filmmaker Award" in recognition of filmmakers who made outstanding contributions to the film industry. This year, this award was given to performance artist Qin Yi. The 94-year-old film legend starred in more than thirty films and became one of the most popular movie actresses in China in the 1950s and 1960s. "With this award, we pay tribute to Ms. Qin Yi, the most popular modern performing artist in China. She is not only a legendary Chinese movie but also a time witness to the rapid development of Chinese films." IWC Managing Director Asia Pacific Goris Verburg said. In honor of the brilliant achievements of China's movie industry, IWC introduced the Limited Edition of 2016 Beijing International Film Festival (No .: IW510114) and the world's limited edition of 50 pieces of Portofino Fino hand-wound eight-day power reserve watch. The classically elegant Portofino Fino series was named after the prestigious Italian harbor town of Italian films. This unique watch with IWC Model 59210 homemade movement, only once a week for the watch on the chain. Stainless steel case with a silver dial and black seconds at 6 o'clock small dial, mapping the era of pure black and white film and beauty. Through the engraved 2016 "Beijing International Film Festival" logo at the end of transparent sapphire glass, the movement of the clear clear.